Mahindra Premieres XUV 7XO with 5 Pioneering Tech Disruptions Starting at ₹ 13.66 Lakh

Mahindra & Mahindra Ltd. has launched the all-new XUV 7XO in India, a next-generation premium SUV that redefines benchmarks in technology, comfort, safety and performance, with prices starting at ₹13.66 lakh (ex-showroom). Unveiled in Jaisalmer, the XUV 7XO builds on the legacy of the XUV700 and introduces multiple world-first and India-first innovations, including the world’s first DAVINCI suspension system, India’s first ICE Software Defined Vehicle, a coast-to-coast 31.24 cm triple HD screen across all variants, integrated Dolby Vision and Dolby Atmos in an ICE SUV, and Level-2 ADAS with Dynamic Visualisation. Mahindra’s focus on democratising technology is evident as even the base AX variant offers advanced features such as ADRENOX+, wireless Android Auto and Apple CarPlay, Alexa built-in with ChatGPT, cruise control, push-button start and 75 safety features as standard. The XUV 7XO is available in multiple variants ranging from AX to AX7L with petrol and diesel engines, manual and automatic transmissions, and optional AWD, with introductory prices applicable for the first 40,000 customers and deliveries beginning January 14, 2026 for higher variants. The SUV stands out with its expressive design featuring a piano-black grille, Bi-LED projector headlamps, diamond-cut alloy wheels and Skyroof™, while the interior offers ventilated seats, powered driver and co-driver seats with memory and Boss Mode, ambient lighting and premium leatherette finishes. Powering the XUV 7XO are the best-in-segment 2.0L mStallion TGDi petrol and 2.2L mHawk diesel engines, delivering spirited performance with multiple drive modes and a 0–60 km/h time of under five seconds for the petrol MT. Safety remains a key highlight with over 120 safety features, including 7 airbags, 540-degree surround view camera, electronic parking brake with auto hold, advanced ADAS functions and engineering aimed at a 5-star Bharat NCAP rating, positioning the XUV 7XO as a bold new trendsetter in India’s premium SUV segment.